Title of article
Product life cycle patterns for pharmaceuticals and their impact on R&D profitability of late mover products
Author/Authors
Hans H. Bauer، نويسنده , , Marc Fischer، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2000
Pages
23
From page
703
To page
725
Keywords
Product life cycle theory , cluster analysis , R&D profitability , simulation
Journal title
International Business Review
Serial Year
2000
Journal title
International Business Review
Record number
255681
Link To Document