مرکز منطقه ای اطلاع رساني علوم و فناوري - Product life cycle patterns for pharmaceuticals and their impact on R&D profitability of late mover products

Title of article :

Product life cycle patterns for pharmaceuticals and their impact on R&D profitability of late mover products

Author/Authors :

Hans H. Bauer، نويسنده , , Marc Fischer، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2000

Pages :

From page :

703

To page :

725

Keywords :

Product life cycle theory , cluster analysis , R&D profitability , simulation

Journal title :

International Business Review

Serial Year :

2000

Journal title :

International Business Review

Record number :

255681

Link To Document :