مرکز منطقه ای اطلاع رساني علوم و فناوري - Dominant metaphors in the IMP network discourse: ‘the network as a marriage’ and ‘the network as a business system’

Title of article :

Dominant metaphors in the IMP network discourse: ‘the network as a marriage’ and ‘the network as a business system’

Author/Authors :

Kimmo Alajoutsij?rvi، نويسنده , , P?ivi Eriksson، نويسنده , , Henrikki Tikkanen، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2001

Pages :

From page :

To page :

107

Keywords :

Metaphors , Industrial/International Marketing and Purchasinggroup , Relationships and networks research

Journal title :

International Business Review

Serial Year :

2001

Journal title :

International Business Review

Record number :

255690

Link To Document :