Title of article :
Private labels: psychological versioning of typical consumer products
Author/Authors :
David A. Soberman، نويسنده , , Philip M. Parker، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2004
Keywords :
Second-degree price discrimination , private labels , Store brand , National brand , Retailer brand
Journal title :
International Journal of Industrial Organization
Journal title :
International Journal of Industrial Organization
