E-commerce and corporate strategy: an executive perspective

Kuo-chung Chang، نويسنده , , Joyce Jackson، نويسنده , , Varun Grover، نويسنده ,

روزنامه با شماره پیاپی سال 2003

13

663

675

E-COMMERCE , Strategic orientation , Corporate performance , Customer orientation , Competitor orientation , CEO letter to shareholders , Content analysis , Market orientation

Information & Management

2003

Information & Management

258412