مرکز منطقه ای اطلاع رساني علوم و فناوري - The state of CRM adoption by the financial services in the UK: an empirical investigation

Title of article :

The state of CRM adoption by the financial services in the UK: an empirical investigation

Author/Authors :

Bill Karakostas، نويسنده , , Dimitris Kardaras، نويسنده , , Eleutherios Papathanassiou، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2005

Pages :

From page :

853

To page :

863

Keywords :

financial services , E-Business , CRM

Journal title :

Information & Management

Serial Year :

2005

Journal title :

Information & Management

Record number :

258481

Link To Document :