Title of article :
Relationship between Hedonic Hunger and Health Interest on Habit and Sodium Intake Patterns in Food Consumption
Author/Authors :
Santoso, Imam Agroindustrial Management Laboratory - Faculty of Agricultural Technology Universitas Brawijaya - Malang, Indonesia - Creative Agroindustry Research group - Universitas Brawijaya - Malang, Indonesia , Wijana, Susinggih Agro-chemistry Technology Laboratory - Faculty of Agricultural Technology - Universitas Brawijaya - Malang, Indonesia , Ismawati, Afita Agroindustrial Management Laboratory - Faculty of Agricultural Technology Universitas Brawijaya - Malang, Indonesia , Bekti Sunarharum, Wenny Sensory and Applied Food Science Research Group - Faculty of Agricultural Technology - Universitas Brawijaya - Malang, Indonesia
Abstract :
Many people are motivated to eat healthily but fnd it difcult to override established and less healthy habits. Habits, by their
nature, are unconscious and cued by the environment, thus making them powerful determinants of behavior. Tis study examined
how hedonic hunger and health interest are related to habit and whether sodium consumption is mediated by hedonic hunger,
health interest, and habit. A total of 117 students of Universitas Brawijaya took part in the study. Data analysis were done using
Partial Least Square (PLS) and a semi-quantitative food frequency questionnaire (SQ-FFQ). PLS was used to analyze the infuence
of the relationship between independent and dependent variables. SQ-FFQ was used to determine sodium intake in grams/day.
Te average sodium intake in this study was 2.47 grams/day. Tis analysis shows that hedonic hunger and health interest had a signifcant impact on health habits but not on sodium intake.
Keywords :
Hedonic Hunger , Health Interest , Habit , Sodium Intake Patterns , Food Consumption
Journal title :
International Journal of Food Science
