• Title of article

    UK Brand Asset Recognition Beyond “Transactions or Events”

  • Author/Authors

    Tony Tollington، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2001
  • Pages
    25
  • From page
    463
  • To page
    487
  • Journal title
    LONG RANGE PLANNING
  • Serial Year
    2001
  • Journal title
    LONG RANGE PLANNING
  • Record number

    259150