Title of article
Comics Legend of North Sumatera as a Creative and Innovative Students’ Business Opportunities
Author/Authors
Siregar ، Fatimah Sari English Education Program - University of Muhammadiyah Sumatera Utara , Ningtia ، Rizki Ajura Ayu English Education Program - University of Muhammadiyah Sumatera Utara , Simamora ، Nabila Khalisa Br English Education Program - University of Muhammadiyah Sumatera Utara , Manik ، Meily Winie English Education Program - University of Muhammadiyah Sumatera Utara , Dewi ، Manik English Education Program - University of Muhammadiyah Sumatera Utara
From page
353
To page
359
Abstract
The comic is one of the print media and is liked by the children and adults. Comics legend of North Sumatera is a result of the innovation from the comics generally serving as a means to for preserve the local wisdom. Now the local wisdom is about the story of the people or the legends located in North Sumatera. The purpose of the creation of this comic is to create new innovations and business opportunities and receiving complain community awareness of local wisdom in North Sumatera. The implementation of methods that include data collection, product creation and marketing. The end result of the product is in the form of comic books and also the digital application.
Keywords
Comics , Local Wisdom , and Implementation Methods
Journal title
International Journal of Management,Accounting and Economics(IJMAE)
Journal title
International Journal of Management,Accounting and Economics(IJMAE)
Record number
2593047
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