مرکز منطقه ای اطلاع رساني علوم و فناوري - Experiment-research methodology in marketing types and applications : Gordon L. Patzer Westport, CT: Quorum books, 232 pp., $59.95 hard-cover, 1996

Title of article :

Experiment-research methodology in marketing types and applications : Gordon L. Patzer Westport, CT: Quorum books, 232 pp., $59.95 hard-cover, 1996

Author/Authors :

Kirk Hallahan، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 1997

Pages :

From page :

416

To page :

417

Journal title :

Public Relations Review

Serial Year :

1997

Journal title :

Public Relations Review

Record number :

259641

Link To Document :