Title of article

Success discourse in incumbent presidential television spots, 1956–2004

Author/Authors

Kevin A. Stein، نويسنده ,

Issue Information

روزنامه با شماره پیاپی سال 2005

Pages

3

From page

285

To page

287

Keywords

success , Incumbent , Advertisements , Content analysis , discourse

Journal title

Public Relations Review

Serial Year

2005

Journal title

Public Relations Review

Record number

260006