Title of article :
Web Domains Ranking with Real User Traffic Based on the Big Data Platform
Author/Authors :
Rabiei, Leila ICT Research Institute (Iran Telecom Research Center) Tehran, Iran , Mazoochi, Mojtaba ICT Research Institute (Iran Telecom Research Center) Tehran, Iran , Bagheri, Maryam ICT Research Institute (Iran Telecom Research Center) Tehran, Iran
Abstract :
Disseminating information through the World Wide Web as the most popular medium has resulted in
creating a huge number of web pages and so growing the dimension of the web. In this era of big data, an efficient
website ranking to satisfy the web user requirements in different areas such as marketing and E-commerce is a major
challenge in the current Internet. In this context, the role of ranking algorithms as a tool to provide services such as
measuring the website visibility and comparing the website position to the competitors is crucial. In this paper, we
propose an architecture for web domain ranking which includes processing capability required for handling Big Data
available on the web. The proposed architecture presents a new method for web domain ranking that is independent of
the link structure of the web graph. The proposed method provides web domain ranking based on the number of unique
visitors, the number of user sessions, and session duration.
Keywords :
Web domain ranking , Big data , Traffic analysis component , Web traffic , Web domain importance metric
Journal title :
International Journal of Information and Communication Technology Research