Title of article
Kajian Kepuasan Pelanggan Terhadap Perkhidmatan Perpustakaan Universiti Awam di Malaysia
Author/Authors
Ramli, Nurulhuda Bt , Fun, Chai Siew , Idris, Fazli Universiti Kebangsaan Malaysia - Fakulti Ekonomi dan Perniagaan - Pusat Pengajian Pengurusan Perniagaan, Malaysia
From page
23
To page
43
Abstract
This study looks into the relationship between service quality and customer satisfaction in the library of a public institution of higher learning in Malaysia. The quality of services is grouped as frontline, core and peripheral services. A total of 145 students comprising 82 undergraduates and 63 postgraduates form the sample. Service performances are then tested against the customer satisfaction. The resultshows that service performances are significantly related with customer satisfaction. Based on the results, theoretical and empirical justifications are offered.
Journal title
Jurnal Pengurusan
Journal title
Jurnal Pengurusan
Record number
2665937
Link To Document