Three-Factor Theory from the Perspective of Incentive Process

This paper first expounds the Herzberg s breakthrough cognition of working attitude, and then gives a short overview of the birth and formation of the two-factor theory, and points out the limitations of the two-factor theory. After that, the paper focuses on analyzing the limitations of the division of factors and the classification of factors and based on the proposed improvement ideas, a new reformative three-factor theory is proposed.