• Title of article

    Public Relations and Creative Industries: Tracking of Public Relations in the Creative Industries

  • Author/Authors

    hızal, senem gençtürk

  • From page
    119
  • To page
    139
  • Abstract
    In parallel with the inconsistencies and quests in the original definition of creative industries, it should also be discussed what areas are included in the creative industries. This study aims to demonstrate how the creative industries are and should be related with the concept of public relations. Accordingly, the study aims to open this discussion by pointing out the contributions and directions that this relation could give to new fields of study in the field of public relations in academic terms. In the study, the status and the status quest of public relations in the creative industries is considered at three levels: concentration-convergence, creativity and creative identities, while preserving other possible levels.
  • Keywords
    Public relation , advertising , creative industries , creative identities , convergence
  • Journal title
    Communication: Research Journal
  • Journal title
    Communication: Research Journal
  • Record number

    2710626