Title of article :
Analysis of Entrepreurial's Value Chain in Sport Science Students at Tehran Universities
Author/Authors :
Forsati Juybari, Rahele Department of Sport Management - Faculty of Sport Sciences - Alzahra University, Tehran, Iran , Mokhtari Dinani, Maryam Department of Sport Management - Faculty of Sport Sciences - Alzahra University, Tehran, Iran , Norouzi Seyed Hossini, Rasool Physical Education and Sport Sciences Department - Humanities Faculty - Tarbiat Modares University, Tehran, Iran
Abstract :
Purpose: Entrepreneurship is a process that plays a vital role in the
continuity of national growth and even economic development of the world.
Therefore, the goal of the present study was "Analysis the entrepreneurship
value chain of sports sciences students in Tehran universities."
Methodology: The research method in the study was the descriptivecorrelative
type. The study's statistical population included all professors
and graduate students of sports universities in Tehran (N=1000), among
whom 270 individuals were selected using stratified random sampling
proportionate to volume. The research tool was a researcher-made
questionnaire based on a value chain model. Also, path analysis was used
by Lisrel to design the model.
Findings: The results showed that the basic infrastructure of the sports
entrepreneurship value chain directly affected support activities with a path
coefficient of 0.67 and executive activities with a path coefficient of 0.53
(P<0.05). Besides, value chain support activities of sports entrepreneurship
directly affected executive activities related to sports entrepreneurship
value chain with a path coefficient of 0.41 (P<0.05). Due to the direct and
indirect impact of basic infrastructure on organizational activities of the
sports entrepreneurship value chain, the officials of Tehran universities
must take appropriate measures to reinforce the essential infrastructure for
graduate students of sports sciences in Tehran universities.
Originality: This article is valuable and unique because it analyzes the
Value Chain of Sports Sciences Students in Tehran Universities.
Keywords :
Basic infrastructure , Executive activities , Sports entrepreneurship , Support activities , Value chain
Journal title :
Sports Business Journal