مرکز منطقه ای اطلاع رساني علوم و فناوري - The effects of product expertise on consumer evaluations of new-product concepts

Title of article :

The effects of product expertise on consumer evaluations of new-product concepts

Author/Authors :

Cees J. P. M. de Bont، نويسنده , , Jan P. L. Schoormans، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 1995

Pages :

From page :

599

To page :

615

Journal title :

Journal of Economic Psychology

Serial Year :

1995

Journal title :

Journal of Economic Psychology

Record number :

274257

Link To Document :