Title of article
What inhibits the mere-exposure effect: Recollection or familiarity?
Author/Authors
Gewei Ye، نويسنده , , W. Fred van Raaij، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1997
Pages
20
From page
629
To page
648
Keywords
Mere-exposure effect , Primary affective reaction , Recollection , Process dissociation procedure , implicit memory , familiarity , communication , Advertising
Journal title
Journal of Economic Psychology
Serial Year
1997
Journal title
Journal of Economic Psychology
Record number
274342
Link To Document