Title of article
A reverse sunk cost effect in risky decision making: Sometimes we have too much invested to gamble
Author/Authors
Marcel Zeelenberg، نويسنده , , Eric van Dijk، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1997
Pages
15
From page
677
To page
691
Keywords
Decision Making , risky choice , Sunk cost
Journal title
Journal of Economic Psychology
Serial Year
1997
Journal title
Journal of Economic Psychology
Record number
274344
Link To Document