Title of article
A model for the effects of psychological pricing in Gabor–Granger price studies
Author/Authors
Michel Wedel، نويسنده , , Peter S. H. Leeflang، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1998
Pages
24
From page
237
To page
260
Keywords
Pricing , Splines , Gabor-Granger price experiment , Mixture model
Journal title
Journal of Economic Psychology
Serial Year
1998
Journal title
Journal of Economic Psychology
Record number
274357
Link To Document