Development of the public attitude model toward nuclear power in Korea

This paper deals with the structure of public attitude towards nuclear power plants in Korea. Special emphasis is given to the issues of public acceptance in relation to perceived benefits, perceived risk, judged safety, and safety satisfaction. The national survey data of 1995 by the Korea Institute of Nuclear Safety is analyzed with a latent class model and logistic regression. The latent class model is used to construct benefit and risk factors. With these factors and safety-related variables, a public attitude model is developed by logistic regression which enables the relationships between national or local acceptance of nuclear power and explanatory variables to be quantified. The results show that the attitude structure is somewhat different by gender. Subjectively perceived risk is found to be the most influential factor for local acceptance. The odds of local acceptance with the best risk perception is about 16 times the odds with the worst perception for males and about 7.7 times for females. From the results of this analysis, it is clear that subjective satisfaction with nuclear safety is a more important factor for explaining public acceptance rather than judgment of it. These important findings should be reflected in the public acceptance improvement strategy for the nuclear power program.