Title of article
‘Like me, want me, buy me, eat me’: relationship-building marketing communications in children’s magazines
Author/Authors
Sandra C Jones، نويسنده , , Nadia Mannino، نويسنده , , Julia Green Brody، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2010
Pages
8
From page
2111
To page
2118
Keywords
children , Branding , Food marketing , Covert advertising , Brand loyalty
Journal title
public health nutrition
Serial Year
2010
Journal title
public health nutrition
Record number
654292
Link To Document