CONCERNS ON THE CONTRIBUTION OF THE ECOTOURISM TO A SUSTAINABLE RURAL DEVELOPMENT

he study presents the ecotourism as a part of the sustainable tourism, setting the strong and the weak points of the romanian ecotourism, off. We carried a SWOT analysis out, resulting the elements which may transform the romanian ecotourism market in a reference market for the tourists.We also present the first ecotourism associations in Romania, as well as The Ecotourism Association Romania, the one which elaborated the basic principles of the present and future ecotourism