Identification and prioritization of the Acquired Benefits Industry The creation Relationship with the University in Iran manufacturing sector of the sport industry

University and industry occurred and developed independently from each other. However, during the development and progress period of societies, they involved in more intensive interaction. The present study aims to identify and prioritize of the Acquired Benefits Industry the creation Relationship with the University in manufacturing sector of the sport industry in Iran’s geographical context. The study is an applied research based on a descriptive-analytical methodology of research. The research population of the research included all the sports products manufacturers (N=220) among which a number of 140 companies was considered as the research sample of the investigation. In order to collect the data, Esham’s 2008 questionnaire for industry was used in which the reliability coefficient was calculated by the alpha Cronbach (?=0.86) method. The analysis of the results of the study through the descriptive statistics and inferential statistics was processed using the Spss20 software. The results gained through Friedman’s test showed that among all the factors in surveying the Acquired Benefits Industry The creation Relationship with the University, “Production” was concluded to be the most important benefit. Additionally, according to the results achieved through the Kruskal-Wallis’ test, there was a significant difference among the managers’ perspectives on the surveyed factors of the cooperation obstacles between the industry and the academia based on the level of study, the companies range of activities and working experience. In general for most sporting products manufacturing industries due to the relationships with universities, Has direct business benefits that is precisely the benefits and advantages of the qualitative and quantitative improvement products.