Title of article
Attitudes of young consumers towards SMS advertising
Author/Authors
D. L. R Van der Waldt، نويسنده , , T. M. Rebello، نويسنده , , W. J. Brown، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2009
Pages
9
From page
444
To page
452
Keywords
Consumer , organisation , Advertisement , SMS
Journal title
African Journal of Business Management
Serial Year
2009
Journal title
African Journal of Business Management
Record number
685882
Link To Document