Analyzing the Rate of Rural Women’s benefiting Various Radio and Television Programs

The existence of capable women is one of the most important factors to develop rural communities.one way to improve rural womenʹs conditions is education through mass media. Among the mass media, radio and Tv have an effective role to empower the rural women with amount of different skills and abilities. This article analyzs the womenʹs benefit from various radio and Tv programs. The statistical population included 15000 rural women in west Islam Abad township(375 women were selected as samples). The results show women are interested in news(27/6), educational programs(23/6), movies and serials(18/3). The results also indicated that married women spent more time listening to. level of significance of the distance between village and city and listening to radio programs duration was 0/01. There was no significant relationship between the women age, the family earning, the number of children and the time spending watching Tv and listening to radio programs. However, there is a significant relationship between the womenʹs level of education, morital status, age and their interest in different programs. Most women agreed that the best time to broadcast these programs was night and evening. They stated that biggest problems of radio and Tv programs were the large number of commercials, and repetitive programs.