Title of article :
Exploring theefficiencyandeffectivenessinglobale-retailingcompanies
Author/Authors :
Wen-Min Lu، نويسنده , , Shiu-WanHung، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2011
Abstract :
Efficiencyandeffectivenesscanbeconsideredaskeyelementsforachievinggreaterbusiness
performanceandabetterdecisionmaking.Thisstudyappliesthedataenvelopmentanalysis(DEA)
approachcombiningmultipleoutputsandinputstoexploretheefficiencyandeffectivenessof30global
e-retailingcompanies.Theempiricalresultrevealsthattheoveralltechnicalinefficienciesofthe
companiesareprimarilyduetoscaleinefficienciesratherthanpuretechnicalinefficiencies.Approxi-
mately43%oftheglobale-retailingcompaniesneedtoreducetheirinputsiftheyaretobecomeefficient.
Only 57%oftheglobale-retailingcompaniesareregardedasefficient.Thisindicatesthatoverallglobal
e-retailingcompaniesstillhaveroomforimprovingtheirmanagementpractices.Furthermore,when
bias-correctedefficiencieswereusedtoranktheglobale-retailingcompanysample,therankingorder
changedcomparedtotherankingorderoftheoriginalefficiencies.ThissuggeststhatanyDEAstudy
shouldalsoemploybootstrappingasstandardpracticetodetectthereliabilityofefficiencyrankingandto
have amoreaccuratebenchmarkofthefirms.
Keywords :
Data envelopment analysis , Efficiency , E-retailing companies , bootstrap
Journal title :
Computers and Operations Research
Journal title :
Computers and Operations Research
