• DocumentCode
    1585
  • Title

    Service Recovery and the Elusive Paradox: An Examination of the Effects of Magnitude of Service Failure, Service Failure Responsiveness, Service Guarantee and Additional Recovery Effort on Service Recovery Outcomes

  • Author

    Alvin C. Burns استاد مشاور , Abhijit Biswas استاد راهنما , Arthur G. Bedeian استاد مشاور

  • University
    Lovisiana State University
  • Grade
    دكتري
  • Major
    Doctor of Philosophy )Ph.D.( )Marketing )Business Administration(
  • Number of pages
    0
  • Publish Date
    2004
  • Keyword

    magnitude of service failure , service recovery outcomes , service failure responsiveness , service recovery paradox , service recovery , service guarantee

  • Note
    01
  • Language
    انگليسي