Title :
Museum-Public Relationships: Exploring the Relationship Management Theory of Public Relations
Author :
Richard Nelson استاد مشاور , Laura Lindsay استاد مشاور , Stephen Banning استاد راهنما
University :
Lovisiana State University
Major :
Master of Mass Communication )M.M.C.( )Mass Communication(
Keyword :
relationship management , organization public relationships , OPR scale , Nonprofit organization , museum membership
