DocumentCode
2500
Title
Consumer Response to Logo Shape Redesign: The Influence of Brand Commitment
Author
Vikas Mittal استاد راهنما , Ajay Kalra استاد مشاور , J. Jeffrey Inman استاد مشاور
University
university of pittsburgh
Grade
دكتري
Major
Doctor of Philosophy )Business Administration(
Number of pages
0
Publish Date
2005
Keyword
logo design , Graphics , brand commitment , brand aesthetics
Note
01
Language
انگليسي
Link To Document