چكيده فارسي :
This paper is concerned with the concept of moral language endangerment by which is meant the unnoticed danger that a language is exposed to in what makes its identity at stake. It comes as an offspring of certain mechanisms the unfolding of which is the main concern of this work. Thus, the paper starts with defining the concept of physical language endangerment and showing its strategies, then defining its counterpart, i.e. moral language endangerment by comparing it to the former spotting Arabic as a case under scrutiny. Finally, a number of conclusions and recommendations are listed.