Author/Authors :
TİRYAKİOĞLU LİGVANİ, Münevver Ege Üniversitesi - Ziraat Fakültesi - Tarim Ekonomisi Bölümü, Turkey , ARTUKOĞLU, Metin Ege Üniversitesi - Ziraat Fakültesi - Tarim Ekonomisi Bölümü, Turkey
Title Of Article :
A Research on Table Olive Production, Marketing, Problems and Solutions: The Case of Akhisar
Abstract :
Turkey, has an important potential for the table olive production and exports. However, a number of problems due to lack of production and marketing strategies; mentioned potential cannot be benefited from the desired manner. In this study, with the enterprise of table olives in Akhisar survey of businesses by the current situation in the region, foreign market potentials and problems have been identified and suggested solutions. Not only because small family businesses form the basis of table olive enterprises, but also the lack of the infrastructure caused the quality of the product to be unable to reach the desired level. Recommendations brought with this study are considered to give important clues to policy makers regarding this area.
NaturalLanguageKeyword :
Olive , table olive production , table olive marketing , table olive enterprises
JournalTitle :
The Journal Of Ege University Faculty Of Agriculture
