Author/Authors :
ANDAÇ, Ahmet Süleyman Demirel Üniversitesi - Sosyal Bilimler Enstitüsü, Turkey , ATEŞOĞLU, İrfan Süleyman Demirel Üniversitesi - İktisadi ve İdari Bilimler Fakültesi, Turkey
Title Of Article :
TURKEY’ S NEW TARGET MARKET OPPORTUNITIES IN EXPORT: AFRİCAN MARKET
Abstract :
Along with the globalization in world economy, market concept has been reached a global level in our time. It’s not been so long time since the companies in order to Orient to export in searching for new markets. Therefore, in a globalizating world, every individual market area is being seen as a unique market of its own, and potentially its importance is rapidly growing. In this study, it’ s been reviewed the combination of Turkey’ s export capacity and with which countries, it’ s been provided the commercial cooperation at a first glance. Later, African market is suggested as a new market for Turkey’s export. In conclusion, the importance of African market for Turkey’s export is highlighted and a suggestion about taking the export market to Africa is given.
NaturalLanguageKeyword :
Export , Export Marketing , Target Marketing , Africa , African Market.
JournalTitle :
Suleyman Demirel University The Journal Of Visionary
