coşkun, ömer faruk mustafa kemal üniversitesi - antakya meslek yüksekokulu - yönetim ve organizasyon bölümü, turkey , özyilmaz, adnan mustafa kemal üniversitesi - iktisadi ve idari bilimler fakültesi - işletme bölümü, turkey

AN EVALUATION OF SUSTAINABLE COMPETITIVE ADVANTAGE IN TERMS OF CORE COMPETENCES AND DYNAMIC CAPABILITIES

36902

This study’s objective is to examine the influence of core competence and dynamic capabilities which play a key role in a firm’s differentiation and gaining distinct characteristics in globalized market on achieving sustainable competitive advantages. The method used in this study is to review the literature regarding core competence, dynamic capabilities and sustainable competitive advantages. Additionaly a model which defines the influence of core competence and dynamic capabilities on achieving sustainable competitive advantages was developed. This study concludes that a company needs to firmly identify required core competence and to establish unique dynamic capabilities in order to develop a competitive advantage. This study proposes to contribute to a deeper understanding for concept of core competence and dynamic capabilities, to underline what needs to be pay attention as they were created and developed and to reinforce the important this concept interns of competitive advantage.

725

Core Competence , Dynamic Capability , Competitive Advantage , Development , Structuring , Routines

Journal Of Economics and Administrative Sciences, Ataturk University

750