A NEW TREND IN THE HOTEL INDUSTRY: DESIGN HOTELS

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Hotel industry which has a vital role in national economics, facing increasing social and economics changes. These changes effect hotel operations significantly by means of competition. In this context, hotel companies are seeking new alternatives in order to appeal more customers and to get competitive advantage. Design Hotels have distinct style of architecture, extraordinary concepts and service mentality. These elements enable design hotels to provide to travelers an experience which they have never lived before. Thus, design hotels get competitive advantage. This study discuss the importance of design hotels which is a new trend in hospitality industry in recent years. Today, design hotels are one of the first preferences of investors both in the investments of new hotels in the new tourism destinations of the world, and also in the renovation processes of existing hotels. Thus, this study attempts to give some suggestions to hotel managers and investors related to new trends inthe hospitality industry.

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Tourism , Hotel Industry , Design Hotels , Changing , Competition.

Journal Of Commerce an‎d Tourism Education Faculty

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Journal Of Commerce an‎d Tourism Education Faculty