Why Companies Fail

This article is about management of a business and how aware they must be in order to serve the consumer. Management must be aware of not only the external customer but the internal customer: the employee. By having a tightly-knit workforce which feels valued and rewarded by the management, having an effective and efficient infrastructure in place, and paying attention to clear and attainable goals and objectives, the external customer usually will be well served. In the final analysis, it is management who must be constantly aware of the innermost workings of the company - from the telephone operators and/or the automated answering system which is the first introduction of the consumer to the company - right through each department and, finally, to the topmost layer. And it´s that top layer that leads the company by example as well as words. Without constant vigilance to even what might be considered minutiae and a consistently carried out method of surveillance, yesterday´s award winning company could be tomorrow´s failure.