• DocumentCode
    1157020
  • Title

    Nokia´s rising star flickers (manufacturing firm)

  • Author

    Guterl, Fred

  • Volume
    29
  • Issue
    5
  • fYear
    1992
  • fDate
    5/1/1992 12:00:00 AM
  • Firstpage
    48
  • Lastpage
    51
  • Abstract
    The problems being encountered by Nokia Corp., a company that grew from a small pulp mill on the Tammerkoski River about 160 km north of Helsinki into one of Finland´s major industrial firms, with manufacturing businesses in rubber, paper, and cable, are discussed. These include the social disruption that its employees suffered during the divestment of its old businesses and because of management mistakes in its new ones and over extension, due to rapid expansion, that resulted in a 16% decline in earnings last year when the recession hit. Current retrenchment efforts, internal expansion, and the use of strategic alliances are examined.<>
  • Keywords
    electronics industry; Nokia Corp.; Tammerkoski River; cable; management; paper; pulp mill; rubber; social disruption; Arctic; Companies; Consumer electronics; GSM; HDTV; Manufacturing industries; Marketing and sales; Rubber; TV; Telephony;
  • fLanguage
    English
  • Journal_Title
    Spectrum, IEEE
  • Publisher
    ieee
  • ISSN
    0018-9235
  • Type

    jour

  • DOI
    10.1109/6.135411
  • Filename
    135411