Title :
Strategies for competing in today´s market
Author_Institution :
Deloitte & Touche, USA
Abstract :
Focuses on the forces driving the evolution of the EDA industry to its current state. The author gives reasons why certain issues, such as pricing, have risen to the forefront, and also presents the core organizational structure and necessary strategic adaptations required by EDA vendors to compete in today´s market.<>
Keywords :
electronics industry; EDA industry; EDA vendors; electronic design automation; pricing; strategic adaptations; Automatic testing; Companies; Computer industry; Electronic design automation and methodology; Electronic equipment testing; Integrated circuit modeling; Manufacturing industries; Pricing; Profitability; Semiconductor device testing;
Journal_Title :
Design & Test of Computers, IEEE
