• DocumentCode
    1250536
  • Title

    Visual rhetoric for online documents

  • Author

    Horton, William

  • Author_Institution
    William Horton Associates, Huntsville, AL, USA
  • Volume
    33
  • Issue
    3
  • fYear
    1990
  • fDate
    9/1/1990 12:00:00 AM
  • Firstpage
    108
  • Lastpage
    114
  • Abstract
    Many well-written online documents fail because their visual design does not account for the many differences between the paper page and display screen, nor do they take advantage of the display power of the computer. The author provides guidelines for practitioners based on extensive research on computer display. It is concluded that the visual design of the online document should be crafted to match its use, ensuring displays that are scanned quickly and read reliably
  • Keywords
    computer graphics; ergonomics; human factors; computer display; display power; display screen; online document; paper page; practitioners; visual design; Computer displays; Documentation; Graphics; Guidelines; Rhetoric; Shape; White spaces;
  • fLanguage
    English
  • Journal_Title
    Professional Communication, IEEE Transactions on
  • Publisher
    ieee
  • ISSN
    0361-1434
  • Type

    jour

  • DOI
    10.1109/47.59084
  • Filename
    59084