Title : 
Technical films — A luxury or a necessity
         
        
            Author : 
Murray, Ronald M.
         
        
            Author_Institution : 
Airborne Systems Labs., Hughes Aircraft Co., Culver City, Calif.
         
        
        
        
        
            fDate : 
3/1/1958 12:00:00 AM
         
        
        
        
            Abstract : 
MANY of you last year undoubtedly saw the Disneyland television show called “Our Friend the Atom.” It explained the principles of nuclear reactions. It was first rate in every way; it had an interesting story. It was very well done. Lots of Disney animation and a real honest-to-gosh German scientist as a narrator. It also had a very first-class price tag: $16,000 a minute was supposed to be the cost and since it ran about 55 minutes, that means close to $900,000.
         
        
            Keywords : 
Airplanes; Animation; Companies; Films; Laboratories; Writing;
         
        
        
            Journal_Title : 
Engineering Writing and Speech, IRE Transactions on
         
        
        
        
        
            DOI : 
10.1109/TEWS.1958.6592315