DocumentCode :
1353525
Title :
Simulation Sells
Author :
Hailey, K.
Author_Institution :
He is currently an entrepreneur and lives in Los Gatos, California.
Volume :
3
Issue :
2
fYear :
2011
Firstpage :
20
Lastpage :
22
Abstract :
It was one of the best decisions of Dr. Pederson´s life: continue the development of CANCER under the name SPICE and put SPICE into the public domain like the rest of the University of California (UC), Berkeley, simulation tools. This allowed a whole circuit simulator ecosystem to develop. The development and extension of SPICE analysis modes and element models provided a continuing source of research for graduate students. The resulting source code was sent to thousands of companies worldwide. Hundreds of CAD managers tried to stabilize SPICE, characterize processes to the device models, and support the design engineers. This provided an opportunity for the commercial support of a growing user base.
Keywords :
Decision making; Marketing and sales; SPICE; Strategic planning;
fLanguage :
English
Journal_Title :
Solid-State Circuits Magazine, IEEE
Publisher :
ieee
ISSN :
1943-0582
Type :
jour
DOI :
10.1109/MSSC.2011.941086
Filename :
6051606
Link To Document :
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