DocumentCode :
1356995
Title :
Reaping the reward of green conviction
Author :
James, Timothy
Volume :
6
Issue :
9
fYear :
2011
fDate :
10/1/2011 12:00:00 AM
Firstpage :
69
Lastpage :
71
Abstract :
For the past two decades companies across all industrial sectors have been striving to improve their eco-friendly credentials as they jostle for the hearts and minds of the ever more environmentally aware consumer. For some it has been a simple `greenwash??, business as usual behind a wall of appeasing words and heartening environmentally friendly images.
fLanguage :
English
Journal_Title :
Engineering & Technology
Publisher :
iet
ISSN :
1750-9637
Type :
jour
Filename :
6056671
Link To Document :
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