• DocumentCode
    1360368
  • Title

    Spectral lines: An exercise in ethics

  • Author

    Christiansen, Donald

  • Volume
    18
  • Issue
    1
  • fYear
    1981
  • Firstpage
    35
  • Lastpage
    35
  • Abstract
    An electronics manufacturing concern, whom we shall call Amptronic Inc., was anxious to announce a new electronic component that would replace a combination of several traditional components. So it commissioned its technical public relations department to invite a dozen key editors and reporters from the trade and business press to a large-scale presentation at its plant in the Midwest.
  • Keywords
    Companies; Ethics; Manufacturing; Presses; Public relations; Test equipment;
  • fLanguage
    English
  • Journal_Title
    Spectrum, IEEE
  • Publisher
    ieee
  • ISSN
    0018-9235
  • Type

    jour

  • DOI
    10.1109/MSPEC.1981.6369531
  • Filename
    6369531