Title :
Five steps to unlocking a Web site´s potential
Author_Institution :
Human Factors Inf., USA
Abstract :
Companies such as Amazon.com and Dell Computers have experienced financial success in e-commerce by studying their users´ human factors. Implementing a five-step process in developing their sites helped these companies ensure customer satisfaction: determine the functional level; determine the task flow level; design the high-level architecture; test the detailed design; and measure user satisfaction
Keywords :
electronic commerce; human factors; information resources; user interfaces; Amazon; Dell Computers; Web site potential; customer satisfaction; detailed design testing; e-commerce; financial success; five-step process; functional level; high-level architecture; human factors; task flow level; user satisfaction measurement; Art; Cognition; Companies; Graphics; Human factors; Navigation; Psychology; Testing; Usability; User centered design;
Journal_Title :
IT Professional
DOI :
10.1109/6294.869386
