DocumentCode
1411205
Title
A redo from Redmond?
Author
Cherry, Steven
Volume
49
Issue
1
fYear
2012
fDate
1/1/2012 12:00:00 AM
Firstpage
38
Lastpage
38
Abstract
The first time Microsoft was caught off guard, Bill Gates managed to turn things around by sending the entire company his famous e-mail, "The Internet Tidal Wave." The current challenge- the drift away from PCs in favor of mobile devices\´may well be greater. The move began in 2007, with the introduction of Apple\´s iPhone, and it was kicked into high gear with the advent of the iPad in 2010 and an Android equivalent in 2011. Suddenly, Microsoft\´s business was based on yesterday\´s platforms.
Keywords
Internet; electronic mail; mobile computing; Android; Apple; Bill Gates; Microsoft; PC; Redmond; The Internet Tidal Wave; e-mail; iPad; iPhone; mobile devices; Companies; Consumer electronics; Mobile communication; Mobile computing; Smart phones;
fLanguage
English
Journal_Title
Spectrum, IEEE
Publisher
ieee
ISSN
0018-9235
Type
jour
DOI
10.1109/MSPEC.2012.6117833
Filename
6117833
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