Title :
Using Mobile Phones to Monitor Shopping Time at Physical Stores
Author :
You, Chuang-Wen ; Wei, Chih-Chiang ; Chen, Yi-Ling ; Chu, Hao-Hua ; Chen, Ming-Syan
Author_Institution :
Res. Center for Inf. Technol. Innovation (CITI), Acad. Sinica, Taipei, Taiwan
Abstract :
This article discusses the usage of mobile phones to monitor shopping time at physical stores. A phone-based shopping tracker transforms the problem of monitoring shopping time into a classification problem. It uses motif groups to identify movement trajectories based on spatial and temporal features embedded in each motif.
Keywords :
computerised monitoring; mobile computing; mobile handsets; retailing; classification problem; mobile phone; motif group; phone-based shopping tracker; physical store; shopping time monitoring; Classification algorithms; Feature extraction; Marketing and sales; Mobile handsets; Tracking; mobile phone applications; pervasive computing; shopping time monitoring; ubiquitous computing;
Journal_Title :
Pervasive Computing, IEEE
DOI :
10.1109/MPRV.2011.14
