Title :
Organizing for product innovation
Author :
Haberstroh, Chadwick J. ; Baring, J. A. ; Mudgett, William C.
Author_Institution :
University of Wisconsin, Milwaukee, Wisc.
fDate :
3/1/1968 12:00:00 AM
Abstract :
The management of commercial products arising from advanced technology presents a serious challenge to traditional practice. This paper recounts an attempt by outside behavioral scientists to study such problems in one enterprise. Partly as a result of the findings, management has experimented with organizational changes in the cycle of new product development. The findings are consistent with and partially replicate earlier research.
Keywords :
Consumer electronics; Educational institutions; Electronics industry; Organizations; Organizing; Seminars; Technological innovation;
Journal_Title :
Engineering Management, IEEE Transactions on
DOI :
10.1109/TEM.1968.6446998
