Title :
Industrial innovations: A demographical analysis
Author :
Souder, W.E. ; Chakrabarti, A.K.
Author_Institution :
Dept. of Industrial Engng., School of Engng., Univ. of Pittsburgh, Pittsburgh, PA, USA
Abstract :
Presents a demographic analysis of industrial innovation projects by examining their characteristics and consequences. A total of 23 factors were found to be associated with the success and failure of industrial projects, in addition to a total of 14 factors which were specifically associated with the R&D-marketing interface. The results provide an in-depth picture of the important factors which can influence the commercial success of industrial innovations.
Keywords :
demography; demographical analysis; industrial innovation projects; Companies; History; Interviews; Marketing and sales; Personnel; Technological innovation; Time frequency analysis;
Journal_Title :
Engineering Management, IEEE Transactions on
DOI :
10.1109/TEM.1979.6447358
