DocumentCode
1520856
Title
Survival strategy: Go global: International alliances, quality, and efficiency mark the winners in the high-stakes automobile-manufacturing game
Author
Jurgen, Ronald K.
Volume
24
Issue
10
fYear
1987
Firstpage
34
Lastpage
38
Abstract
Today´s “Ford” car may have been assembled in either the United States or West Germany by the Ford Motor Co.; in South Korea by Kia Motor Corp.; in South Korea, Japan, or the United States by Mazda Motor Corp.; or in Taiwan by Lio Ho Motor Co. Ltd. The car may have an engine from Volkswagen AG of West Germany or Peugeot S.A. of France, as well as parts from other worldwide suppliers. Globalization of the automotive industry is well under way.
Keywords
Biological system modeling; Companies; Engines; Industries; Manufacturing; Production; Vehicles;
fLanguage
English
Journal_Title
Spectrum, IEEE
Publisher
ieee
ISSN
0018-9235
Type
jour
DOI
10.1109/MSPEC.1987.6448897
Filename
6448897
Link To Document