How to deliver a successful lecture in China

Every year, a great many foreign experts come to China to present their research achievements and products. Needless to say, all of them hope that their presentations will be successful, but the truth is that some of them fail, because they do not take into account the participants´ background and language capability. Some practical information about Chinese audiences, the foreign language levels of both interpreters and scientists, and ways to make a presentation appealing to the Chinese technical community, is given.