• DocumentCode
    1636554
  • Title

    Notice of Retraction
    Search engine application of SME based on precision marketing

  • Author

    Lin, Zhongyan

  • Author_Institution
    Straits Institute of Minjiang University Fuzhou, China
  • fYear
    2011
  • Firstpage
    1
  • Lastpage
    4
  • Abstract
    Notice of Retraction

    After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.

    We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.

    The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.

    Along with the development of network economy, search engine is becoming one of the important integral parts of SMEs´ precision marketing. Starting with the basic conceptions of precision marketing and search engine, analysis and evaluation of integrated search engines and vertical search engine, it raised the volume of the truth and face the issue of infringement, which is of active significance for the SMEs to promote marketing effectiveness.
  • Keywords
    Companies; Google; Industries; Internet; Search engines; Trademarks; Intellectual property; Precision marketing; Right of privacy; Search engine;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    E -Business and E -Government (ICEE), 2011 International Conference on
  • Conference_Location
    Shanghai, China
  • Print_ISBN
    978-1-4244-8691-5
  • Type

    conf

  • DOI
    10.1109/ICEBEG.2011.5881717
  • Filename
    5881717